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Perfect Afternoon

Perfect Afternoon

Helping your customers find you online.

Michigan, United States

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Perfect Afternoon, a digital agency with 25 years of experience, specializes in SEO-focused business web designs and comprehensive marketing strategies. Our process begins with a detailed audit of your web properties, assessing the site’s architecture, SEO efficacy, and alignment with your business objectives.

The audit examines your website’s structure to ensure it supports SEO and user experience, pinpointing any elements that may hinder performance. We then conduct an SEO audit, reviewing on-page factors such as keyword optimization and meta descriptions, as well as off-page elements like backlinks and competitor analysis. This thorough evaluation identifies opportunities for improving visibility and search engine ranking.

Understanding your business goals is crucial to our strategy. Whether you aim to increase leads, boost sales, or enhance brand awareness, we tailor the website’s strategy to meet these goals effectively. We take into account your target audience's behaviors and preferences to optimize both the user experience (UX) and user interface (UI), creating an engaging online environment that facilitates goal completion.

Our commitment to continuous improvement is underpinned by a data-focused approach. We rigorously monitor and analyze traffic and user interactions, using this data to understand what elements of your site are performing well and which are not. Metrics such as bounce rate, conversion rate, and user engagement are tracked to inform our ongoing enhancements in web design and functionality.

Ongoing, we assess how users interact with your site to identify any barriers to completing intended goals along with following trends, Core Updates and affects to refine your tactics.

PA uses a comprehensive audit as the foundation for strategic development, ensuring every aspect of your web presence—from technical SEO to user experience design—is optimized and aligned with your broader business objectives.

Quy mô kinh doanh của khách hàng
Mô hình định giá
  • Lương theo giờ
  • Phí lưu giữ
  • Dựa trên dự án
Ngân sách
  • $5,000+
Tiêu điểm địa lý
  • United States
Ngôn ngữ
  • Tiếng Anh
  • Tiếng Tây Ban Nha
Câu chuyên thành công

Thử thách

Develop a new brand, messaging and website for smoke detection kits marketed to used car shoppers, dealerships, and rental agencies, enabling users to objectively measure whether a vehicle has been smoked in. Product is in development stages and no production yet.

Giải pháp

PA ran through a discovery process that extracted the needs and wants, then applied concepts against likes and parallel competition. Creation was a log, brand voice and guidelines to be applied in WordPress/WooCommerce for consumer and business sales.

Kết quả

After interviewing nine different agencies, we chose PA because they provided the most value at a competitive price. Collaboration began with brand development, followed by the creation of our brand book, and culminated in the construction of our website. End products exceeded our goals.

Thử thách

Create a new consumer-focused epoxy brand from our corporate B2B manufacturer.

Giải pháp

Perfect Afternoon developed a new Entropy Resin website with custom backend programming on WordPress and WooCommerce. They integrated it with our ERP and Salesforce CRM, conducted market analysis, and manage our SEO and SEM, enhancing our online presence effectively.

Kết quả

Since relaunch, sales have surged by 56% year-to-date. Integration with our CRM simplifies marketing to end consumers and facilitates linking social campaigns to our site for more information. Educational content has been awarded and seen increased SM ambassador inquiries.

Thử thách

Revise our corporate flagship web presence for better organic; establish new child company websites with ERP integrations.

Giải pháp

PA redesigned an existing WordPress site, then built a new e-commerce site from a child company. For over 5 years they've managed both development and design, incorporating our revisions and goals while advising on best practices, leveraging their extensive experience.

Kết quả

PA has been an asset int he structures of our corporate digital initiatives for the pat 5 years. We learned early on to communicate the pains, needs and wants and then allow them to provide solutions with our team. They are process-driven and very much a partner in our growth for sales.

Khách hàng của chúng tôi
Michigan, United States Perfect Afternoon đã giúp Tequila Cabresto phát triển doanh nghiệp của họ bằng SEO và marketing kỹ thuật số
Michigan, United States Perfect Afternoon đã giúp Wayne State University phát triển doanh nghiệp của họ bằng SEO và marketing kỹ thuật số
Michigan, United States Perfect Afternoon đã giúp Michigan Job Works phát triển doanh nghiệp của họ bằng SEO và marketing kỹ thuật số
Michigan, United States Perfect Afternoon đã giúp Cottage Inn Pizza phát triển doanh nghiệp của họ bằng SEO và marketing kỹ thuật số
Michigan, United States Perfect Afternoon đã giúp Woody's Traction phát triển doanh nghiệp của họ bằng SEO và marketing kỹ thuật số
Giải thưởng của chúng tôi
Michigan, United States Perfect Afternoon giành được giải thưởng Hubspot Partner 2024
Michigan, United States Perfect Afternoon giành được giải thưởng Google Agency Partner
Michigan, United States Perfect Afternoon giành được giải thưởng Clutch Top Web Designers


average rating based on Google reviews
Erin Almerantion
Apr 24, 2024

Our experience working with Perfect Afternoon was phenomenal. They went the extra mile to fully understand our product, our marketing needs, and our customers - which is no easy task - and with that knowledge, they pulled together an exceptional design that not only looked fantastic but improved user experience and highlighted the logic of our processes. A huge shout out to the whole team, especially Lindsey and Danielle with whom we worked closely.

Jaclyn DeSmeton
Apr 30, 2024

I have been working with Perfect Afternoon, previously known as, Trademark, for the past 5 years at John E. Green Company. Danielle and her team have been extremely helpful with updating our JEG brand book, creating templates using the Proposify website, and supporting us during our website overhaul! It's nice to have a dedicated team in your corner helping to find ways to innovate our website and branding elements as we continue to grow within our industry.

Ele Mintson
Sep 27, 2023

I can't recommend Perfect Afternoon FKA Trademark Productions highly enough—these guys are the real deal in web development and digital marketing. Dwight, Tyler, and the entire team have undoubtedly earned their stellar reputation. The websites they craft don't just look good—they're intuitive and responsive across all devices. Whether it's a simple landing page or a complex e-commerce setup, they really do a great job delivering what they promise and then some. But they didn't just stop at web development. Our digital marketing strategies were meticulously planned and executed, all grounded in solid data analytics that drive measurable results. Dwight is an industry leader who teaches other professionals how to elevate their game, while Tyler brings innovative solutions that keep clients ahead of the curve. The team didn't just meet expectations—they consistently exceeded them. Their focus on ROI is relentless—every move is calculated, and they keep you updated with transparent, no-nonsense reports. You see exactly how your investment is driving results. As for customer service, it's prompt, professional, and proactive. My point of contact consistently went above and beyond to make sure I was more than just satisfied. Highly recommended.

Christian Bogneron
Mar 5, 2024

Professional staff, Perfect Afternoon created my website, beautiful office, very on top of things, very quick replies when issues arise. Would recommend to anyone interested in web development, SEO and marketing.

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Agency ở Michigan, United States