Iaga Consulting

Thử thách

In order to continue at optimal performance and security, the client's website needed to be updated in Hubspot platform and continuously deliver error-free booking opportunities for their community.

Giải pháp

Collaborated with the client and their booking system provider to define the scope of the project and establish clear objectives. Added custom HubSpot modules, ensuring seamless connectivity with the client's website. Updated classes booking pages to align with new lead generation campaigns.

Kết quả

The HubSpot's integration and website updates were successfully implemented, aligning with the client's marketing goals. We set up joint documents for project management updates within the AGILE work frame. Data cleanup and performance scans ensured the website's efficiency and security.

Thử thách

The Client was at the very first steps of expanding the digital communication of their projects and mission. In the initial digital marketing inventory, there was only a Facebook page that generated awareness on the impressive mission yet with no additional unique branding.

Giải pháp

Advised the client on an overall full-stack solution, starting with the selection of the best Content Management System (CMS), web hosting, domain registration, and digital marketing tools inventory based on their needs.

Kết quả

The build and integration of appropriate WordPress plugins enhanced the website's functionality, making it a powerful tool for the client's goals in areas like administration, communication, lead generation, blogging, and calendar management.

Thử thách

The client's Mailchimp account had a list management ongoing sync issue that impacted their audience numbers. They did not have enough in-house knowledge to get this in order and were looking for an audit Mailchimp expert that could also deliver trainings.

Giải pháp

Implemented list hygiene measures to improve the quality of the client's email list. Ensured compliance with email marketing regulations and best practices. Audited and removed CRM integrations that were negatively impacting the list syncing.

Kết quả

An email marketing account audit improved the health and compliance of the client's email campaigns. Live training and explanation of Mailchimp attributes empowered the client and their team to use the platform more effectively, resulting in improved email marketing campaigns and engagement.