Touchstone Infotech

Thử thách

High Competition in keywords. Digital Platforms were not in sync and old website layout.

Giải pháp

In-depth website audit to identify areas of improvement Keyword research to identify high-potential target keywords Competitor analysis to uncover successful strategies to emulate

Kết quả

500% increase in organic clicks 550% increase in organic impressions 400+ keywords started ranking on Organic Google Search 5 out of the 10 targeted keywords ranked under the top 10 positions on Google Search

Thử thách

Low organic search visibility and rankings for vital keywords related to their business. Lack of target audience engagement with limited and suboptimal content for users’ intent. Minimal brand awareness and low-quality backlinks affecting domain authority.

Giải pháp

Implemented SEO Strategy to gain Organic traffic and rank keywords on Google Search. Keyword Research, Competitor Analysis, On-Page SEO, Technical SEO, Content Marketing and Link Building

Kết quả

Non-branded Organic Traffic: 700% increase Organic Impressions: 2500% increase Google Search Rankings: 9 keywords ranked in the top 3 positions

Thử thách

Career Solution was lagging in the digital marketing space, as they were not utilizing Paid PPC ads to target search traffic. This resulted in limited digital engagement and a lack of qualified enquiries from potential students.

Giải pháp

Google Ads Lead Campaign Management and optimization. Search Term related Landing pages for the business.

Kết quả

400% Increase in Form submission and inbound calls. 80% Abs. Top of page rate during the total duration of paid marketing